 When
Allied troops landed on the Gallipoli peninsula on April
25th,1915, they entered a campaign that British officials
had promised would be swift and strategically important,
with a clear victory to follow. The operation aimed to
eliminate the Ottoman Empire from the war and secure a sea
route to Russia. Instead, it collapsed into a grinding and
costly failure with 250,000 Allied casualties. As First Lord
of the Admiralty, Churchill proposed the strategy, but did
his role justify the blame he received? More |
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 Gavin
Newsom, The governor of California, former Lt. Governor, and
mayor of San Francisco, has been in charge of billions in
State disasters. Having done that, he now wants to be
president of the United States.
More |
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 Back
in 2007, Progressive Insurance's brand recognition was
somewhere between zero and being mistaken for Progresso
soup. The company needed an identity and, working with its
ad agency, came up with the concept of the superstore. If
most people thought shopping for insurance was hell, the
superstore, all gleaming white, neatly ordered shelves,
represented heaven. Not only that, but its rows of boxes
labeled for car, home, and other types of insurance
simplified a product many found confusing.
More |
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 By
capturing the Gallipoli Peninsula, the Allies hoped to threaten
the Ottoman capital, Constantinople (now Istanbul) and knock the
Turks out of the World War. After 9 months, the Allies withdrew,
with 250,000 wounded and killed on both sides. (Each!) A
tragedy forgotten by everyone, it seems, except for New
Zealanders, who remember it each April. More |
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